logo with words wild folk apothecary heal the wild heart within

From the Wild Earth to the Heart of Nature

Sacred self-care offerings handcrafted with reverence, to connect, to heal, to remember.

Wild Folk Apothecary was formed of a love of the land, of the songs and stories held within it, and of the wisdom, resonance, and magic of the natural world.

“As we fall into the moment, into the senses, into the wild, we become more. Time opens up, and we are whole again.”

Bernadette Ashcroft, Founder

Wild handmade offerings to support you in ritual, celebration, connection, and healing.

Field of purple and yellow wildflowers amid tall grass
Wildflowers in foreground with blurred coastal landscape and cliffs in background.
Wildflowers and grasses in a field, featuring white Queen Anne’s lace and small yellow blossoms.

Our mission is to help people to reconnect with nature and their natural selves through the rituals of healing, connection, spirit, ceremony, community, and self-love.

“Foraging for our food & medicine is an act of nature-connection, a prayer to our nature, and a ritual of radical self-love.”

Bernadette Ashcroft, Founder

Heal the wild heart within with handmade, foraged, wild seasonal folk medicine.

Close-up of white daisies with yellow centers in a field.
A variety of wildflowers including pink and white blossoms in a lush green setting.
Close-up of a pink rose in bloom with green leaves in the background.

Adorn your sacred self with the magic and medicine of wild nature. Reverentially wild-foraged botanicals are infused into all Wild Folk Apothecary creations.

Wild medicine reminds us that we are vital, connected pieces of the whole.

Close-up of blue forget-me-not flowers with yellow centers against a dark green background.
Wildflowers, including purple clover and white blossoms, in a lush meadow with a blue sky and hills in the background.
Purple wildflowers in a field at sunset

In devotion to Nature, as Nature 

Crafted from the Purest Ingredients

If we can’t forage our ingredients from wild remote places with reverence, we source our containers, base materials and packaging from small businesses who also hold the ethics of respect for Nature above profit margins.

Truly Small Batch Seasonal

Wild Folk Apothecary products are handmade, seasonal, and made with the spirit of Wild Nature as the guiding force. Many of our offerings are only available at certain times of the year, or change to reflect seasonal availability.

Learn to Embrace the Wild Within

Come along to one of our walks, explore our online offerings, or connect on Social Media to deepen yor connection to Nature, as Nature.

Follow @wild.folk.apothecary on Instagram

Those who walked these lands before us moved with intention. They didn’t separate the seen from the unseen, or the physical from the energetic in the same way we do now. Everything was connected. Every act of reverence had meaning. Every protec
Even more love for Mugwort, Cronewort, Artemisia vulgaris, a common sight in our hedgerows and waysides, waving her soft silvery undersides in the breeze. Mugwort is a herb who holds a fascination for so many, drawn as we are to her moon-like qualiti
In celebration of nettles. A story from a few years ago. “In today’s episode of ‘Elaborate Ways I have Failed to Sneakily Feed my Children Nettles’ I give you, the worryingly tinged Nettle and Lemon cake. It was distinctly